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Showing posts from August, 2026

How Depiction Shapes The Philippine Narrative

By Gil delos Santos Photo: "Tuyo" (dried fish) as one of the highlights in a five star hotel breakfast COMMON NARRATIVE  Tuyo is a poor family's cheapest sustenance. VALUE FOCUS NARRATIVE  Tuyo is a Filipino comfort food enjoyed by families brought by abundance of the Philippine sea. As Philippine tourism ambassadors, each one of us contributes how we shape our country's perception.  When we go around, even luxury travellers could encounter mishaps along the way. It's the universe' nature of balance.  As storytellers, we must choose to take pride in sharing the value over inconvenience.  This is a responsibility not realized when summoned by the feeling of entitlement and arrogance.  It's just convenient to be arrogant than be goodwill ambassadors. It's what divides high value travellers over tryhard status seekers. In order to target intentional travellers, the Philippines must have a conscious effort how we tell stories, how we depict our...